The 42nd Estate

Debbie Merion from Essay Coaching was referred to us for help turning her existing Flash-based site into an easy to manage Wordpress setup. Moving from Flash to HTML/CSS wrapped in a wordpress installation helped optimize Essay Coaching for search engines and human visitors and gives Debbie an easy way to post updates to her new site. Read the full post

This Monday (October 19), I’ll be speaking about SEO at a marketing workshop organized by the Boston Redevelopment Authority. Leighann Farrelly from Yelp will also be on hand to discuss social media, including Facebook, Twitter, Yelp, LinkedIn, and Plaxo. Two other presentations will cover negotiating a lease and organizing informational exhibits. It’s sure to be an extremely informative and useful workshop and the best part, it’s free! Read the full post

We’ve witnessed and received reports that after upgrading the wordpress.com stats plugin, wordpress.org blogs will not record stats unless you go into the plugins section and activate the plugin. No error messages are given during the upgrade, and it appears to re-activate correctly, but if you browse into the dashboard Blog Stats will not be listed. Read the full post

You may have heard that lists are a great way to generate traffic to your blog. Well it’s true. People love lists because it gives them easily digestible information in a step by step format that encourages them to take action. One of the most popular list post type is the top X ways to do Y. Giving your visitors a single awesome tip on how to save money will likely turn them into subscribers. Giving them ten top tips on how to save money will make them evangelists. Read the full post

We’re unveiling a new feature here called Spotlight. The Spotlight category will shine the light on some of the work we’ve done across the web. We’re thinking it’s a good way to introduce you to some of our work while we get …

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